#Pharmacy24 has been an annual international twitter event to celebrate the breadth and diversity of pharmacy.
Following a year in which the COVID-19 pandemic has challenged us all, this year, #Pharmacy24 is making a comeback and we’re pleased to have partnered with the Royal Pharmaceutical Society to relaunch this global social media event.
The last time we ran Pharmacy24, tweets on #pharmacy24 generated over 21 million impressions, and it was the number one trending topic for most of the day. After last year’s event, many supportive messages from students, pharmacy professionals and members of the public were posted. For some this helped highlight the breadth of opportunities within pharmacy that they had not recognised previously.
We want the reach of #Pharmacy24 to be even greater than previous years! To do this, we want to work together with everyone to get behind this global social media event.
The date for #Pharmacy24 is currently set for Wednesday 7 April 2021. Promote pharmacy across all social media platforms using the hashtag #pharmacy24
Pharmacy 24 is open to everyone in pharmacy, and to all sectors: pharmacy professionals, provisional registration pharmacists, pre-registration trainee pharmacists, pharmacy students, pharmacy teams, researchers, academia and above all open to the public.
The aim for this year’s event is to showcase and highlight the contributions that pharmacy teams have made and continue to make in response to the pandemic and to showcase the diversity within our profession.